Revenue Rewired for 2030

The decisions you make today will define your revenue in 2030.

Revenue models are becoming more complex, expectations are increasing and many organisations are finding their current systems are no longer keeping pace with how they want to sell and scale.

The businesses pulling ahead are the ones fixing the foundations of how revenue actually works. The decisions they’re making now aren’t about technology for its own sake, but about how they price, how they sell and how well their operations can support both.

You are invited to a private lunch curated for a small group of senior revenue and operations leaders, hosted by Ziipline & Salesforce, 38 floors above the City of London.

What’s involved?

We will explore what it takes to build a revenue model that work in practice, not just theory, and how revenue operations need to evolve across the entire revenue lifecycle from lead-to-cash, to avoid the operational and commercial drag many businesses are already feeling.

We will take an honest look at where revenue is being lost today: pricing complexity, margin pressure and the gap between how businesses want to sell and what their systems can actually support.

We will also turn to 2030, with Richard Wyeth, Global Head of Commercial Operations at Simcorp, who will share what organisations are doing to stay ahead. How they have simplified pricing, brought control to their product catalogue and rebuilt their lead-to-cash process at scale. A candid insight into what that journey actually involves.