Media & Entertainment

Automate. Personalise. Grow.
Ziipline are the Salesforce media and entertainment specialists, working with sectors such as broadcasting, music, publishing, and gaming. The adoption of digital platforms, data-driven decision-making, and immersive experiences have created a dynamic landscape with abundant opportunities for innovation, creativity, and new business models.

Salesforce provides media and entertainment companies with a comprehensive suite of tools and solutions to better understand their audiences, streamline operations, personalise content, and enhance customer engagement. The Salesforce industries Media Cloud solution extends the Salesforce platform with an industry specific data-model to tackle operational challenges that are commonly encountered by media companies. Ziipline are the key partner for media and entertainment companies to help unlock the potential of Salesforce.


GROW

Salesforce provides a central platform for collecting and analysing customer data. Companies leverage Salesforce to drive sales through various channels, including digital streaming subscriptions, pay-per-view, and advertising. Revenue and Commerce Cloud enable the sale of digital content, merchandise, and event tickets, providing diversified revenue streams.


PERSONALISE

Marketing Cloud empowers media and entertainment companies to engage their audiences effectively with personalised content. The platform provides advanced data analytics and marketing automation capabilities. Allowing companies to track campaign performance derive actionable insights, and streamline marketing processes.


ENGAGE

With the democratisation of content creation, every aspect of customer experience is vital. Salesforce Service Cloud empowers media and entertainment companies to deliver exceptional customer support across multiple channels, streamline support processes, leverage automation and AI for efficiency, and gain valuable insights into customer interactions.


ANALYSE

Salesforce Analytics and Tableau empowers media and entertainment companies to make data-driven decisions, optimise content creation, enhance advertising effectiveness, and improve viewer engagement and loyalty. By leveraging these insights, companies can stay competitive in an ever-evolving industry and better serve their audience's needs.